November 16, 2011
“Mainstream media has been shedding jobs like a 70 year old man sheds hair.”
This enshrines “parachute journalism”.
Ever-increasing reliance on AP and Reuters for world news.
Business model: instead of big networks of volunteers, Demotix receives content, sells it to newspapers and splits the take 50/50.
Launched in 2009; got scoops because of local journalists.
To build a model on citizen journalism, you have to get content that’s sellable.
Text is really difficult
Example of Digg:
Demotix, going for a specific demographic, has retained its user base.
One of its competitors (Citizen Site) sought to grow user base as much as possible and while they get the occasional good scoop, it’s not as consistent.
Balance between speed and quality.
Storyful: “opposite of Demotix” in approach. Acts as breaking story news curation service.
Important points for communities:
Learning how to engage that community is very important
How has the relationship between journalist and audience changed?
How does a community impact the way in which you create news?
What is UGC good/bad at?
Bad at: access, investigative work, writing = “lowest common denominator journalism”
“You cannot do citizen journalism without a professional journalism lead.”
What are the implications for journalism? Can UGC address some of the bigger blindspots in journalism? What is the next phase?
Shift in trust from professionalism to authenticity.
How do you sell truth?
Follow Turi Munthe on Twitter @turimunthe.